Confidential Investment Memorandum

Sutrix

The App Platform for the Yoga Economy

Executive Summary

Professionalizing the Yoga Workforce

Sutrix is the first vertical App Platform designed to professionalize the global yoga workforce. By combining a studio-grade CRM with a proprietary, multi-agent AI generation engine, Sutrix transforms yoga teachers from time-strapped gig workers into scalable wellness businesses.

The yoga industry is an $80B+ market run on spreadsheets, Spotify playlists, and fragmented notes. Teachers are the core value creators, yet they lack professional infrastructure. Sutrix solves this by providing a "Business-in-a-Box" that handles everything from class design to yogi management.

Current Status

Closed Beta

"We are currently in closed beta with a dedicated cohort of teachers and studio owners, growing entirely through organic networks. We are seeking partners to fuel our go-to-market strategy and capture the 'app platform' layer of the wellness economy."

The Problem

The "Unscalable" Teacher

The modern yoga teacher is a solopreneur running a complex business on a broken stack.

Design (60-90 mins)

Research texts, sequence poses, and craft creative flows (often using pen and paper).

Curate (30 mins)

Build playlists on Spotify and script cues manually.

Manage (Ongoing)

Track yogis and payments across Venmo, WhatsApp, and email.

The Vertical SaaS Thesis

Just as Toast unbundled the restaurant POS and Procore digitized construction, Sutrix is empowering the creative teacher. We are moving the "creative engine" from the physical studio to the individual teacher's pocket.

The Solution

Where the Sutras Meet the Matrix

Sutrix is not a content library; it is a unified digital ecosystem. It replaces 4-5 disparate tools with one cohesive platform.

Intelligent Sequencing

At the heart of Sutrix is a professional workflow designed for how teachers actually think.

  • Guided Workflow: Moves from intention to complete sequence.
  • Creative AI: Offers suggestions that inspire unique flows.
  • Visual Timeline: Drag-and-drop sequencing that visualizes the class energy arc.

The "Teacher's Compass"

A proprietary, semantic search engine indexing over 100,000 words of curated yoga knowledge.

  • Deep Pose Library: Alignments, gunas, koshas, and contraindications.
  • Modifications: 'Use blocks for tight hamstrings.'
  • History & Philosophy: Contextualizing poses within the lineage.
The Moat

Multi-Agent RAG Pipeline

Generic "AI wrappers" produce generic, repetitive sequences. Sutrix mimics the creative process of a master teacher using a sophisticated multi-agent architecture.

Agent A: Planner

Intent & Blueprint

Transforms user intent into a normalized ClassBlueprint. Clarifies themes, physical focus, and constraints before any poses are selected.

Agent B: Architect

Structure & Flow

Selects specific asanas from the candidate pool to construct the StructuredSequence. Ensures variety, flow, and coverage of objectives.

Agent C: Narrative

Voice & Cues

Generates teacher-facing cues and class descriptions. Adds the "voice" without altering the biomechanical structure.

Discovery & Minting Service

A deterministic service that bridges the gap between our curated Supabase database and the vast RAG corpus. It "mints" new poses into the database on-the-fly when agents discover them in the wild, ensuring the platform gets smarter with every generated sequence.

Roadmap: From Tool to Marketplace

Phase 1: The Tool
Single-player utility for the teacher.
Revenue: SaaS Subscription
Phase 2: The Network
Yogi-Teacher connection. Teachers share sequences; Yogis track progress.
Revenue: Tiered SaaS + 'Pro' features
Phase 3: The Marketplace
IP Monetization. Teachers publish AI-generated sequences.
Revenue: Transaction fees (Take rate on IP sales)

Matthew Maggio

Founder & Lead Engineer

Solo Founder who architected the entire platform. Deep experience in React, Python, AI/ML pipelines, and product design. Built Sutrix based on direct feedback from the yoga community.

The Ask

We are seeking strategic partners to fuel our go-to-market strategy and scale our engineering team.

Matthew Maggio • sutrix.app